Distribution Research - Traditional Distribution Model

In magazines today, distribution can be done in many ways. The modern times have changed the way magazines can be read. A typical magazine uses both print and digital distribution. Print distribution can be through a mail subscription or by buying individual issues in convenience stores. Digital distribution can be cell phone downloads, eBooks, or articles on the magazines own website. From apps to twitter accounts, digital distribution of magazines is easily accessible virtually everywhere. As technology is evolving, magazine publishers have to find the most efficient ways to get their magazines into the hands of the readers. These are just a few examples of today’s typical distribution of a magazine.