Through my research of magazines with similar target audiences, I have a few ideas for the distribution of my magazine. The first idea I can use for my distribution plan is to make my magazine available digitally on multiple different platforms. I plan on using Apple iBooks, Google Play, Amazon Kindle, Nook, and other popular online bookstores in America. This will allow my magazine to be accessible to both iPhone and Android users, plus those who prefer to read on an eReader or a tablet. This will help my magazine to sell more subscriptions because it will be accessible to everyone. Another distribution technique I plan on using is publishing some articles to my website. This will allow the people who aren’t sure if they want to buy a subscription to see what the articles are like, and hopefully convince them that a subscription would be worth it. This would also be beneficial for people who can’t afford a full subscription, because it allows them to read some of the articles and share them, influencing more people to want to subscribe to get the full magazine.
I will also distribute my magazine through print. I will have my magazines delivered by mail to each household with a subscription. I would also partner with a bigger distribution company who would help get my magazine stocked on shelves at grocery and convenience stores, like Publix or CVS.
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